SV WERDER BREMEN

WERDER BEWEGT

Werder Bremen is the pioneer of corporate social responsibility in Germany’s national football league. Werder has an own department that organizes all the social projects, this department is called “CSR – Management” and consists of 10 employees and a few internships. Their jobs are to process all the everyday enquiries of the club-partners and –members, as well as the organization and development of new offerings, events and projects. Having a separate social department is special in the league; most of the clubs organize their CSR in the marketing or public relations department.

Since 2011 they execute the SPIELRAUM project in which they offer football programs in cooperation with several youth centres and the psycho-therapeutic centre Refugio. Currently, they provide five training sessions at their grounds and five training sessions in different parts of Bremen. The training offers at their training grounds aim young refugees. The main target group are children between the age of 7 and 18. There are individual training sessions for boys between the age of 7 and 11 and sessions for boys between the age of 11 and 14. Male juveniles between the age of 15 and 18 take part in the third group. Girls between the age of 7 and 14 are especially welcomed – they make up another group. There is an open training session for boys and girls between the age of 14 and 18. Four of the training sessions are supervised by a psychologist from Refugio. The aim is to build relationships and to offer help in the form of potential therapies. They also participated in the Welcome Through Football 2019 project, so they have particular experience with these project goals.